Made @ Smashbox
As Creative Director and Cinematographer, I wrote, directed, and shot over 350 pieces of content for the Made @ Smashbox social media content marketing program.
The program generated over 30 million views and engagements across socials, producing over $18 million in earned media value, and increasing @smashboxcosmetics IG followers by 1.5 million (458%)
"Candy" ft. MakeupShayla
"Life of a Beauty Blogger" ft. Chloe Morello
"Prom Expectations" ft. Meghan Reinks
"To All The Boys I've Loved..." ft. Alexa Losey ::: Hello Giggles / We The Unicorns / Original YT Post
"Transformation" ft. MakeupByGriselda
